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The latest SEO myth debunked
Author: Jeremy L. Knauff

As more people come into the search engine optimization industry, more unqualified people are in the market making uneducated claims that they declare to be facts. The latest claim being made by a few people in the industry is that your competitors can knock your web site from Google's search engine results pages by simply directing links to it (called "Google Bowling"). Fortunately, this is not true. Unfortunately, many people relying on the "professional" advice of the SEO firms making this ridiculous claim could be put in a bad situation because of it.

The information that they have tried to use to substantiate this claim is the word "almost" in one line in Google's information for webmasters.

"There's almost nothing a competitor can do to harm your ranking or have your site removed from our index."

The fact of the matter is that the word "almost" does not make prove anything. To say that it proves the validity of the claim makes no more sense than saying it proves that wearing blue socks on Tuesday will hurt my competitors web site. In reality, SEO firms making claims like this are usually trying to create excuses for their own web site not ranking. Perhaps they should spend some of the time they've been using to create intricate fairy tales and spend it to get up to date on search engine optimization facts.

About the author:

Jeremy L. Knauff is the founder of Wildfire Marketing Group, a marketing firm that offers search engine optimization and many other marke ting services

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A Quick Note From The Publisher...

If you like the article above, you may be interested in the following article which is also related to SEO...

Multilingual SEO for world markets Part 2
Multilingual on-page optimization In part 1, we looked at keyword research in foreign languages, such as German, French, Spanish and Italian. In part 2, we will look at the on-page optimization...or what to do with that keyword research. Actually, the on-page optimization is easy. Just place your search terms in all the right places. Of course, it is not quite that simple. For instance, German nouns like to merge into incredible conglomerates. An example of where I ran into this was at this Netzwerküberwachung site: Two major search terms were Netzwerküberwachung and Netzwerk überwachung. The first, conglomerate word is actually correct, but people search in funny ways, and the search engines don't generally recognize partial words. In English, a reference to "website monitoring service" would count as a reference for the search term "website monitoring". But the German equivalent, Überwachungsservice für Webseiten, would read literally in English as "monitoringservice for...
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