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SEO with free advanced tools First you'll need to download those free tool's, they will help you better understand what you see on the search results and to know your competition level 1) Google search bar download here. This tool will show you the page rank of the visited site (more into page rank later...). This tool will work only with internet explorer. 2) Firefox internet explorer has plug-in "SEO links" that will show you how many back links has a site. This is good for identifying the level of competition. Now when the Firefox can work with google toolbar, it will make your work a lot easier. It also have the tabs feature that will allow you to open multiple windows(sites) in one application window and with addition of another plug-in to save all sites as a group, this way you can categorize the site you need to work with and load all the category(group) with one click. 3) This one is actually a site that you can use to search google by keywords or check witch sites links to your competitors and sort the results by Page Rank or relevancy. This is a better way to identify your competition. I recommend combining to last tool (view this site in the Fire fox and have the plug in installed). This way you can quickly check the number of links within the results just by moving the mouse over the links in the results. The higher the Page Rank or the number of links, the sites in the results have higher level of competition. Now you are ready to GO!! Keep reading and start climbing up in the search results. So what does a site need to get high rank in google? There are three main factors that affect the ranking. 1) Using your keywords at the right places on your site. 2) Having lots of pages in your site (5 is not a lot). 3) Number of other sites linking to you. We start by finding your keywords. When you'll have the keywords, you then try to get links to your site with those keywords in the link text. Finding Keywords Keyword is not your site URL or a name of your company, you want keywords that get high number of searches and as few as possible competitors in order to be able to get high ranking and get traffic to your site. One place to find those gold keywords is www.wordtracker.com. They have a trial tool that will let you find number of searches and competitors for keyword and also suggest relevant keywords. Another place is the www.Overtrue.com. This tool will give you the number of searches and suggestion for given keyword. There is a site that can give you the number of searches and number of sites competing for a keyword plus data for all related keywords. It can use both from the above to give you the search count for the keyword and will show you related keywords also with all the data. At this point you have your keywords and you ready for link building About the author: This article is the frist two chapters of my free ebook on my site How to build affordable website and get traffic - guide for newbie on how to find the tools and resources to build free or affordable site and how to SEO
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