For anyone wanting to do a bit of their own Search Engine Optimisation, there is an abundance of free online SEO tools available on the internet. Most of them provide some pretty impressive statistics and information to help you optimise your website, analyse search engine positions, research your competitors, plus much more!

There are two ways these free online SEO tools can be used:

(1) For those who are new to the area of search engine optimisation, these tools provide excellent insight on how a website is performing and ranking. They can quickly highlight issues and trends with their current website and provide a good insight as to where optimisation work is necessary.

(2) For the more experienced search engine optimisers amongst us, these tools will act as a complement to the more specialised SEO tools, like WebPosition Gold or SpyderOpts. They can even be used to supplement an SEO’s internal knowledge base and experience.

Here is a selection of some choice tools for both the novice and the experienced search engine optimisers:

Keyword Research Tool

http://www.webmaster-toolkit.com/keyword-research-tool.shtml

This helps to research appropriate words and phrases to include in your webpage's body text to aid promotion. It’s simple and to use and requires the user to enter the sort of word of phrase you wish to be found under, the tool will then suggest some additional words and phrases you can think about using. One of the great things about this tool is that it gives you the option to select from a range of top search engines, e.g. Google, Yahoo, MSN, Teoma, etc.

Keyword Analyser Tool

http://www.webmaster-toolkit.com/keyword-analysis-tool.shtml

This tool reads the body of the page you specify and gives a report on what words are used, and how many times they are used.

This is a valuable tool as most engines will rank your site depending on your keyword density (which typically ranges between 3% and 9%).

Search Engine Position Checker Tool

http://www.webmaster-toolkit.com/search-engine-position-checker.shtml

This tool checks whether your website appears in the first fifty results in major search engines for your chosen keyword or phrase.

If the URL is present, it will output what position it occupies. As an additional feature, the tool also informs you if any other URLs from your domain appear in the search results.

Link Popularity Tool

http://www.instantposition.com/link_popularity_check.cfm

This tool measures the total number of links or "votes" that a search engine has found for your website.

This is a pretty cool tool because as well as tabulated data it also produces a nice graph of the resulting data. One final key element of this tool is its ability to compare your website to your competitors to help you with your overall marketing strategy.

Meta Tag Generator

http://www.webmaster-toolkit.com/meta-tag-generator.shtml

This automatically generates a Meta Keyword tag by reading the page you specify, removing common words from it, and picking the most used words on the page. Extra weight is given to words in a heading tag ( etc.)

Search Term Suggestion Tool

http://inventory.overture.com/d/searchinventory/suggestion/

Displays how many times a certain keyword was searched for at Overture.com. Shows all related searches for the entered keyword. A good measure to use in determining frequency of search among related keyword phrases

Search Engine Optimisation Tool

http://www.instantposition.com/seo_doctor.cfm

A very impressive tool that tests the performance of a web site, by analysing a page on the important elements of web page creation, such as its title and content. It then scores the page against given criteria for the top search engines, followed by some valuable SEO advice to improve overall ranking. The report produced is well laid out and easy to follow for anyone doing their own optimisation.

A freebie tool that works better than many costly SEO tools I know!

The area of online SEO tools is an exciting area of growth as SEO developers come up with more and more tools to represent website positions on the internet. No doubt we will be revisiting this area again…

Arif Hanid

Internet Marketing Manager for Ambleton Computing.

Experts in all areas of Internet Marketing, inc. SEO and Web Design.

arif_hanid@ambleton.com

www.ambleton.co.uk

A Quick Note From The Publisher... If you like the article above, you may be interested in the following article which is also related to SEO... Total Guide To Search Engine Optimization SEO First of all I will start with my own experience. I started my career in SEO about 4 months ago and I work at Netramind Technology as a Search Engine Optimizer. I never realized that there was so much to the field of Search Engine optimization until I began working with it. I will show you the ways and the means on how to get your website in the top twenty in the major search engines.… What is SEO? (Search Engine Optimization) SEO Stands for Search Engine Optimization. It is the means to help your website reach the top in the search engines. It is essential if you want your internet business to flourish. Why SEO? (Search Engine Optimization) SEO means more traffic to your website from the search engines. By doing proper optimization your can get absolutely free targeted traffic to your website. This leads to more sales and more consumers to your website and ultimately higher revenue. Dos and don’ts of SEO (Search Engine Optimization) Following things you must keep...

SEO, SEO News

Web Seo Pros Announces new discounted SEO packages available to to Customers from Now Until the End of June Web Seo Pros Announces new discounted SEO packages available to to Customers from Now Until the End of June Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site and site content, SEO tactics may be incorporated into website development and design. The term "search ... SEO Company Surviving Despite the Deep Freeze SEO Traffic Lab’s Clients are not Affected by the Penguin(PRWEB UK) 19 May 2012 SEO Traffic Lab, the Lincolnshire based SEO Company, are extremely pleased to announce that all of their clients have still maintained their search engine position. This is despite many other businesses experiencing fluctuations in search engine position over the last few weeks or so. Hundreds of company websites ... SEO Inc. Adds Social Media Training to SEO Course at UCSD CARLSBAD, Calif., May 8, 2012 /PRNewswire/ -- "Search Engine Optimization (SEO) and Marketing," a course taught by SEO Inc., a Carlsbad, CA based search engine marketing company , will be back ... SEO Miracle Presents Silver SEO Service Package SEO service has become one of the most frequently used services and SEO Miracle is now presenting their new Silver SEO service package.Miami Beach, FL (PRWEB) May 12, 2012 SEO services are really helpful when a person owns a business and wants to promote that business online, allowing Internet users to find it easily. For those who are not familiar with the SEO term, it is an abbreviation for ...