Search Engine Optimization

Poll

• How to use keywords as a SEO technique


• What to consider when you choose blog templates


• How to construct your blog search engine friendly


• Ping your blog

• Enter keywords in your blog name: If you named your blog for example, "Ryen's blog", it's not a good idea in the view of SEO. Instead name your blog something like "keyword blog". You need to substitute "keyword" with your "target keyword", for example "mountain bike blog", if your blog is about mountain bike.


• Enter keywords of your post in title tag: Actually most of bloggers don't need to concern about "title tag" because most of blog hosting applications such as blogger, typepad, wordpress, movable type, drupal, etc... care this for you. But you have to use the keyword in your title and then they will include it in the title tag for you.


• Enter keywords in meta description tag, if possible: This may be difficult for most of bloggers because most of blog hosting system don't support this. If this is your case, don't bother with this. To make it possible is almost impossible for the people like me who are not techie at all. But don't worry there is other solution: care your first sentence of the first paragraph.


• Enter keywords in the first sentence: Nowadays many SEO experts say that most of search engines don't look meta description tag. Instead they look for the few words in the first sentence. So care your first sentence to include the keywords, make it fit to describe your whole post and attractive.


• Repeat your keywords in your post: With this an English grammar teacher may not be happy. But as long as SEO is concerned, it's necessary: frankly to say, you have to. General rule says the keyword density should be about 2-3% of whole words in your post.
  
  You may complain "heck, how do I know keyword density." Well, you don't need to count it manually. There is a free tool to check the keyword density. And actually I don't even check it all the time. I just keep in mind 2-3% and check only for some posts that I think worth checking. Having this in mind, the free tool is here. Type the URL of your post, keyword and click "analyze" button. It'll return you the keyword density of your post. If the keyword density is too low, consider repeat the keyword more but don't repeat too much (more than 3%)


• Use your keyword in your blog domain: This improves the ranking of your blog and hence more traffic come to you. If your blog is about "anniversary gift", for example, include it in your domain name so that your blog domain looks like "anniversary-gift.yourhost.com"


• Use your keyword in the link title: Many blogger don't know about this!
  
  Which one do you think better, "anniversary gift" or "anniversary-gift.your host.com" as your link title? The former is better. The reason? Because search engines value more. So keep in mind that whenever you get link try to enter your keywords in the link title.


• Enter keywords in your file name: When you save your blog, use your keyword.
  
  Which one is better, "mypost98.html" or "anniversary-gift-how-to-choose.html"? This time the latter is better because it includes keywords and hence get better chance to be listed in high rank in search engine.


• Enter keyword in alt tag: If you use images in your post, don't forget to put your keyword in alt tag. A 2 cent-tip related to this is that if your Google Adsense doesn't seem to show matching ads with your content, check your alt tag. Maybe it's because you put unrelated words in alt tag.

About the Author

Ryen Kim is an MBA, specialized in marketing research and analysis. His current focus is blogging and home based affiliate business as a work-at-home scheme. He is a founder of Blog Sites and running Hom Based Affiliate Business web site.

A Quick Note From The Publisher... If you like the article above, you may be interested in the following article which is also related to SEO... Building Solid Web Site Strategies Aside from SEO We often hear people griping and lamenting about how Google, Yahoo, or MSN reduced their site's rankings, causing a huge loss of profits and business. These people surrender to the fact that their favorite search engine failed them and their business and are resigned to finding another search engine to advertise on, not realizing the real fact that they may just be committing another mistake waiting to happen. Aside from pitfalls of the site itself, the most common mistake in this type of scenario is simply relying too much on a search engine to rake in the customers. This blatant fact of ignoring other avenues of online marketing is a common practice that leaves many companies and webmasters looking for other full-time employment at more established companies. This type of "SEO is everything" perception is most prevalent in businesses that are new to Internet marketing. It should be avoided at the onset and throughout strategies and business plans to attract...

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